Most Recent
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The Trumpet for August 2010
August 30, 2010 CMOs and CFOs Collaborate As Clients Consider IPOs Last month we sat down with investor relations guru Judith McGarry to discuss the new rules...
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Responsys in Internet Retailer
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LookSmart in MediaPost
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PointRoll in Digiday : Daily
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PointRoll on BizReport.com
Content Gallery
Horn Group Capabilities
Shannon Latta, partner and EVP at Horn Group provides an update on the firm's capabilities and experience for employees, prospects and even current clients. This...
Presentations
Altimeter Group's Facebook Best Practices Report
Horn Group participated in Altimeter Group's latest open research initiative -- which reports on the top 8 success criteria for Facebook marketing and provides several...
Video
OpenAmplify discusses Indexicality
Horn Group assisted in the production and content development for a video with client OpenAmplify as their Co-founder and CIO, Mike Petit, discusses Indexicality with...
Brass Tacks
Preparing for the Next Wave of IPOs
According to a recent Fortune article, initial public offerings are back. After a long drought, there’s finally starting to be a resurgence, as evidenced by Skype’s IPO announcement on August 9th, and Tesla Motors’ June offering. Several of our clients and prospects are also talking about the possibility of an IPO... Read More »
Make the "lean" business model work for you, not the other way around
There is a lot of buzz in the venture industry, and entrepreneurial communities, these days about being “lean”. The concept, created by Eric Ries and Steve Blank, gets me thinking. The phrase has been applied to many different things over the years, from frugal (i.e., cheap) business plans and barebones development... Read More »
The Next Cool Search Engine is IBM... or Not?
I am thoroughly impressed by how IBM’s Watson is progressing. We’ll soon see how good it is when it takes on real people in Jeopardy. For those unfamiliar with this initiative, I can only describe it as a supercomputer that has the logic reasoning that is very close to how humans... Read More »
