 |
Horn Group Celebrates 15 Years in Business
Agency Recognized with 2006 Bell Ringer Merit Award for Strategic Sales Campaigne
New York, NY - June 27, 2006 - Horn Group, Inc. is celebrating its 15-year anniversary this month. The company was founded in 1991 by Sabrina Horn to offer public relations services to enterprise software start ups. Today, the agency provides PR, creative design and digital marketing services to technology companies at every stage of growth. The agency has expanded the markets it serves to include business and consumer technology and digital media.
"I learned that in a service business it begins and ends with your people and I'm honored to have built a team of people over the years that most only dream about," said Horn Group president and CEO Sabrina Horn. "I am so proud of the work and the results we have delivered and that we are truly one of the last of the independents. Our greatest challenge is to continue to innovate, rethink and try out new ideas. Complacency and mediocrity are business killers. I love waking up everyday and thinking about what's next for this company."
Horn Group also received the prestigious 2006 Bell Ringer Merit Award this month for best business-to-business product publicity campaign. The award was given for Horn Group's work with Kalido and its Data Driven CFO campaign. The agency has been recognized with the following awards and achievements in the past 12 months:
PR Week 2005 Top 40 Technology Agency
Holmes Report Top Agency to Work For
Best Mid-Sized Agency, PRSourceCode 2005 Journalist Ranking
2005 LACP Magellan Award, Media Relations
2005 LACP Top 50 B2B Campaign
Company History Marked by Risks and Rewards
In its first decade, Horn Group built franchises around its marquis clients like PeopleSoft, Vantive Software, Commerce One, Geoffrey Moore and Norwest Venture Partners. It was during this period that the agency opened its Boston office in 1996 and moved to its award-winning headquarters in San Francisco in 1998. Horn Group safeguarded its business from the post-bubble market consolidation by staying focused on its core business in enterprise software and services.
Now well into its second decade, Horn Group's business plan has shifted to include strategic expansion in three key areas: geography, services and markets. The company opened a New York office in 2003 to immerse itself in the center of the publishing and digital media markets and to be a part of the rebuilding of downtown Manhattan. Shortly thereafter, the company launched a satellite office in the Washington DC area that today represents 4 companies. In 2004 Horn Group added creative and interactive services to its mix of services, which now accounts for about 20% of revenues. While enterprise software is still its core business, Horn Group has started working with hot digital media companies like ClubMom, Glam.com and Right Media. Other recent new client wins include Archer Technologies, AspenTech, Metallect, New Venture Partners, and Tridion.
Today, Horn Group has about 25 clients and 50 employees across its 4 offices. In total, the company has employed 250 people over the years, and witnessed 50 marriages and the arrival of 30 children. The company has worked with 550 companies and billed roughly 700,000 hours.
About Horn Group, Inc.
Horn Group, Inc. provides communications services to technology companies at every stage of growth - from start-ups that need visibility to large corporations striving to build market leadership. An established and independent firm, Horn Group offers integrated services that reach press, analysts, customers, partners, investors and employees. Services include public relations, creative design and strategic web development services. Located in San Francisco, Boston, New York and Washington D.C., Horn Group has earned national recognition for its excellence in client service and employment practices. More information can be obtained at www.horngroup.com.
# # #
Media Contact:
Shannon Latta
Partner and EVP
415.297.1488
slatta@horngroup.com
|
|